Corporate identity is one the most powerful concept of marketing strategy. It’s a symbolic identity of characteristics, quality, reliability, and all other information connected to your product and service.  In today’s global market self  conscious consumers as well as high tech buyers all look for a branded product or service that encourage them to buy those product and service with confidence.

A brand includes your company logo, banner, slogan, fonts, color scheme, symbols, and sound that represent your company’s embedded values, ideas, and even personality. Brand promotion must be your primary goal of your marketing strategy.